Give a Polar Bear Hug : Nissan Leaf Car Commercial

I have chosen the Nissan Leaf commercial which features the habitat of polar bears being destroyed because of global warming. Since the polar bears home is destroyed he travels to find a new home in a civilized community. He sees a man leaving his home and walking to his new Nissan Leaf. The polar bear goes over to the man and gets on his hind legs to give a bear hug.

1. The beliefs of this video is green. This video features the effects of global warming on the planet and habitats. This ideology would be a liberal point of view since they favor environmental protection. The commercial supports this point of view by featuring scenes of the ice melting and the idea of global warming taking away animals homes. This car is featured as a car that will not contribute to global warming and it will make people not want to buy a car that takes away animals homes. 
2. The intended audience for this commercial would be for people who are looking for a brand new car. Nissan's audience would be people who want to protect the environment and animals. By showing the ice melt it can appeal to people who want to protect the planet against global warming because it shows what global warming is doing to habitats. This commercial is also appealing to people who want to protect animals because it shows how polar bears are being affected by global warming and how their habitat is being destroyed.
3. This topic of global warming is negotiated reading to me because I agree with the audience on some aspects. I believe that we shouldn't contribute much to global warming. We should contain what we put into the environment. I believe that we need to find alternatives to help with Global warming. I do agree that we should help habitats that are being affected by global warming, but I would not let this influence what kind of car I buy. I do not think that protecting the environment is the greatest issue that we should face. I believe that global warming wasn't necessarily only caused by things in the environment, but I believe the earth was going to get naturally warmer.